What we can offer to you
We offer targeted advertising to one of the fastest growing sports in the world. Due to our web marketing initiatives, triathletes start with BT and stay with BT due to all of our tools. Shouldn’t you? Getting yourself branded among new triathletes is easy with our proactive approach to your campaign.
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Compete.com ranks us as one of the largest triathlon websites. Rank us!
Getting to know us
400,000 Monthly Unique Visitors
1,800,000 Monthly Visits
5,000,000 Monthly Page Views (this stat includes only the top 10 pages)
- 600-1200 new registered members per week.
- THE MOST ACTIVE TRIATHLON FORUM ON THE NET! (Data Proven!)
-->10,000-17,000 new posts per week. - 6,000+ training log updates daily.
- 130,000+ registered members.
- >60,000 members registered for our monthly newsletter.
4 Programs for small, medium and large budgets
*If you are a race director or retailer and want a local banner, please see:
State Banner in our Race and Route Directories + State Forums
| Type | Small Budget
| Medium Budget
| Large Budget
| X-Large Budget
| X-Large Budget |
| Availability | WAITING LIST | OPEN | WAITING LIST | WAITING LIST | WAITING LIST |
| Impressions | 1,000,000 | 1,000,000 | 500,000 | 500,000 | 500,000 |
| Banner Size | NA | 180x90 pixel | 180x300pixel | 700x120 pixel | 180x700 pixel |
| Placement | Text link and sentence
of text at the bottom of the website
SAMPLE BANNER
PLACEMENT | Homepage: Right Sidebar
Articles: Right Sidebar
Forum: Right sidebar
Training Log: Top
SAMPLE BANNER | Homepage: Right Sidebar
Articles: Right Sidebar
Forum: Right sidebar SAMPLE BANNER
| Forum: Top
Articles: Top
Training Log: Top SAMPLE BANNER #1
| Homepage: Right Sidebar
Articles: Right Sidebar
Forum: Right sidebar
SAMPLE BANNER #2 *Difference in this program vs the H is that you get homepage placement instead of the training logs |
| Year Contract | $100/month | $250/month | $325/month | $400/month | $500/month |
| | $0.10 CPM | $0.25 CPM | $0.65 CPM
| $0.80 CPM | $1.00 CPM |
| | | | | | |
| Monthly | $150/month | $325/month | $400/Month | $500/month | $600/month |
| | $0.150 CPM | $0.325 CPM | $0.80 CPM
| $1.00 CPM | $1.20 CPM |
Gear Review FOCUS - FULL
This is a NEW program designed to be mid-cost, with big banner exposure + text banners.
*This program targets your big banner ads in our main 'Gear Review' area (instead of sitewide) for people looking to purchase = more targeted placement.
2,000,000 Monthly Text Banner Impressions
50,000 Monthly BIG BANNER-V Impressions
Cost = Same price as Medium Budget Program
Newsletter Program - FULL
-200x120 banner in the top right of our monthly newsletter with a paragraph of text below it.
-2,000,000 additional 'small budget' text impressions on the BT website.
Newsletter has over 60,000 subscribers.
Cost = $300/month or $200/month for a year upfront.
State Banner in our Race and Route Directories and State forums
*Prices are for upfront payment only
**Due to demand, these prices are not up for negotiation.
Fill out the request form HERE to get started or to just make a general inquiry or to get put on the list.
*No program is guaranteed until payment is made. First paid, first served basis even if a contract/invoice has been sent.
What we GUARANTEE
We guarantee to get you the above impressions per month or your campaign will run for free until the totals are met.
So why advertise with BT?
As I am sure you are aware, triathletes are extremely likely to purchase a significant amount of gear during their first year in the sport. In fact, a recent year-end 2006 survey of our users showed that 77% of our members will spend over $500 this year on new equipment, with an additional 23% spending between $100 and $500. It is likely that brand loyalties will develop with these initial purchases. As a result, we feel that this would be an ideal time for your company to be exposed to our membership.
User demographics from December 2006 survey
Fill out the request form HERE to get started or to just make a general inquiry
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